How to Post Videos on Instagram: Easy Instructions

Nowadays, the digital world uses videos as a powerful tool for communication, and Instagram leads the video-sharing niche. With various formats to engage your audience, ranging from short, fun clips to longer videos, Instagram makes video content accessible to all. Whether you’re familiar with Instagram video posting or asking yourself, “How do I add a video to Instagram?” This guide will walk you through the process. By the end, posting videos will be efficient and hassle-free.

Read: How to Save Videos from Instagram to Your Phone: A Comprehensive Guide

Understanding Instagram Video Formats

Instagram has many ways to share videos. Each caters to different content and engagement types.

Types of Instagram Videos

  • Feed Videos: These are standard videos on your Instagram profile and followers’ feeds. They can be extended up to 60 seconds.
  • Instagram Stories: Instagram Stories are temporary tapes that last 24 hours. They are great for sharing moments or updates.
  • IGTV: Ideal for long-form content, IGTV allows videos longer than 60 seconds.
  • Reels: Short, fun videos like TikTok, perfect for showcasing creativity and trends.

Ideal Video Specifications

To ensure your videos look their best, follow these specifications:

  • Aspect ratio: 4:5 for Feed Videos, 9:16 for Stories, IGTV, and Reels.
  • Resolution: At least 1080 x 1080 pixels.
  • File formats: MP4 or MOV with a size no more than 4 GB.

Also Read: How to Add Music to Your Instagram Post: A Step-by-Step Guide

Step-by-Step Guide to Posting Videos on Instagram

Let’s dive into the step-by-step process of sharing videos on Instagram.

Posting a Video to Instagram Feed

Step 1: Open Instagram and Access the Post Option

Open the Instagram app and tap the “+” icon at the bottom centre of the screen.  It will permit you to make a new post.

Step 2: Select Your Video

Select a video from your gallery or capture one with Instagram’s camera.

Step 3: Trim and Edit the Video

Instagram lets you trim your video to fit the 60-second limit. If your video is longer, select the most engaging part to post.

Step 4: Choose a Filter

Instagram provides filters to enhance the look of your video. Choose a filter that complements the video’s style.

Step 5: Add Captions, Tags, and Location

Write a catchy caption. Tag friends, and add a location. It will make your video more accessible to find.

Step 6: Share Your Video

Once satisfied with the edits, hit “Share” to post your video on Instagram!

How to Post Videos on Instagram Stories

Instagram Stories are a fun way to share videos. They disappear after 24 hours.

Quick Guide to Posting on Stories

Step 1: Open Instagram and Swipe Right to Access Stories

Swipe right from your Instagram home screen to open the camera for Stories.

Step 2: Record or Select a Video

You can record a video by holding the record button or choosing one from your gallery.

Step 3: Add Stickers, Text, and Filters

You can add stickers, text, or filters to make your story more engaging. You can also mention friends or add hashtags.

Step 4: Share Your Story

Once ready, tap “Your Story” to share the video.

Uploading Videos to IGTV

IGTV is Instagram’s feature for long videos. It’s great for tutorials, interviews, and deep stories.

Step-by-Step Guide to Uploading on IGTV

Step 1: Open IGTV and Create a Channel (if needed)

If you haven’t already, set up your IGTV channel by going to the IGTV section in the Instagram app.

Step 2: Select and Upload Your Video

Choose a video longer than 60 seconds from your gallery.

Step 3: Add Title, Description, and Thumbnail

Add a compelling title and description. You can also upload a custom thumbnail for better presentation.

Step 4: Post to IGTV

After filling out the details, hit “Post” to share your video with your audience.

Creating and Posting Instagram Reels

A person using a smartphone to post videos on Instagram, with the Instagram app interface open on the screen. The background includes a cup of coffee and colorful desk items, creating a cozy workspace.
How to Post Videos on Instagram Easy Instructions 1

Instagram Reels have become a popular format for short, creative videos.

How to Post an Instagram Reel

Step 1: Spread the Reels Section on Instagram

Swipe left or tap the camera icon to access the Reels feature.

Step 2: Record or Upload a Video

Record your Reel or select a video from your gallery. Reels can elongate up to 90 beats.

Step 3: Edit Your Reel

You can add music, text, and effects to make your Reel stand out.

Step 4: Share Your Reel with Followers

Once you’ve finished editing, hit “Share” to post your Reel.

Also Read: How to Disable Your Instagram Account

Tips for Posting Engaging Instagram Videos

Crafting captivating content exceeds mere video publication. Here are some suggestions to guarantee your videos stand out:

Video Length and Format Optimization

Ensure your videos are the correct length for your format (e.g., 60 seconds for Feed, up to 90 seconds for Reels).

Use Hashtags to Boost Visibility

Enclose suitable hashtags to help your video reach a wider audience.

Captions and Thumbnails: Why They Matter

A good caption and a catchy thumbnail can boost your video’s visibility.

How to Schedule Instagram Videos Using Third-Party Tools

If you want to plan your posts, scheduling tools like Hootsuite, Later, or Buffer can help.

Tools for Scheduling Instagram Videos

These tools allow you to upload videos and schedule them to post at the perfect time.

Benefits of Scheduling Videos

Scheduling guarantees uniformity and simplifies content calendar management.

Video Insights: Analyzing Performance

After posting a video, it’s crucial to track its performance.

How to Track Your Video’s Performance on Instagram

You can watch your video’s likes, comments, and views under each post. Instagram Insights provides detailed analytics on engagement.

Best Practices for Instagram Video Content

Staying consistent and engaging with your followers is critical to success on Instagram.

Consistency and Frequency

Post frequent videos to maintain a captive audience.

Engage with Your Audience

Reply to comments and messages to create residents about your content.

Troubleshooting: Common Issues When Posting Videos

Video Upload Fails or Freezes

If your video fails to upload, try reducing the size or checking your internet connection.

Quality Loss After Uploading

Make sure your video meets Instagram’s recommended resolution and format. This will prevent quality loss.

Conclusion

Instagram is an easy platform for video uploading. Each format requires knowledge of the steps. Post to Feed, Stories, IGTV, or Reels. Adhere to the rules to ensure that viewers like your videotapes. Now that you have learned how to post videos on Instagram, it is time to get creative and start sharing!

FAQs

Can I post videos of more than 60 seconds to Instagram?

Yes, IGTV allows you to post tapes longer than 60 seconds.

Why is my Instagram video not uploading?

Check your internet connection. Your video must also have the correct file size and format to meet Instagram’s requirements.

What is the recommended video resolution for Instagram?

We suggest using a resolution of 1080×1080 as a minimum to achieve the desired quality.

Can I still edit my video on Instagram if I post it?

After posting, you cannot edit the video; you can only change the caption, tags, and location.

How can I add music to my Instagram videos?

Instagram offers a music library option that enables you to upload background music to your Stories or Reels. You can find it when making them.

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author avatar
Zahoor Ahmad
I am Zahoor Ahmad. As a seasoned content writer and blogger with over 2 years of experience in fintech, I craft compelling narratives that engage audiences and drive business growth. My passion is demystifying complex financial technologies, making them accessible to a wider audience. I create high-quality, original content, including blog posts, articles, website copy, and email campaigns, which have consistently increased website traffic, lead generation, and brand awareness for fintech startups and established financial institutions.